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How much should you spend on a gift?
Pick who it's for and the occasion, and get a typical spending range - based on common US gift-giving etiquette. A guide to help you feel confident, never a rule.
Popular
$
Or drag the slider on the right - no judgment either way.
Typical to spend
$35
Most people spend $20–$60 on a birthday gift for a friend.
Your budget$35
$10typical $35$85
Drag to set your budget.
For a friend, a considered mid-range gift is the sweet spot.
The best birthday gifts feel picked, not grabbed - match it to the person.
Typical gift spending, at a glance
Typical amounts by occasion and how close you are. Tap an occasion to browse ideas. A dash means a gift isn't normally expected - a card or small token is plenty.
| Occasion | Coworker | Friend | Close friend | Immediate family |
|---|---|---|---|---|
| Birthday | $10–$30 | $20–$60 | $30–$85 | $40–$120 |
| Wedding | $40–$90 | $75–$175 | $105–$245 | $150–$350 |
| Anniversary | — | $30–$90 | $40–$125 | $60–$180 |
| Graduation | $10–$40 | $20–$75 | $30–$105 | $40–$150 |
| New baby / baby shower | $15–$45 | $30–$85 | $40–$120 | $60–$170 |
| Housewarming | $10–$30 | $20–$60 | $30–$85 | $40–$120 |
| Retirement | $25–$80 | $25–$80 | $25–$80 | $25–$80 |
| Get well / sympathy | $15–$55 | $15–$55 | $15–$55 | $15–$55 |
| Dinner party (host gift) | $15–$40 | $15–$40 | $15–$40 | $15–$40 |
| Valentine's Day | — | — | — | — |
| Just because / thank you | $5–$20 | $10–$40 | $15–$55 | $20–$80 |
Typical US ranges from common gift-giving etiquette and consumer surveys. A guide, not a rule - and never a minimum.
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Popular gift guides
Got your budget? These curated shortlists take it from here.
Gifts for Her That Land Every Time
The best gifts for her - for a partner, sister or friend. From a silk pillowcase to a spa basket and a cozy throw, thoughtful picks she will love, for every budget.
See the picks →Gifts for Him He'll Actually Use (Not Just Unwrap)
Genuinely good gifts for men who are hard to buy for - dads, boyfriends, brothers. Practical, cool, and a couple of funny ones.
See the picks →Gifts for Mom That Show You Really Thought About It
The best gifts for mom - for her birthday, Mother's Day or just because. From a spa basket to a flower bouquet that never wilts and a cozy throw, for every budget.
See the picks →Gifts for Dad That He'll Actually Use
The best gifts for dad - for his birthday, Father's Day or just because. From a grilling set to noise-cancelling headphones and a mug that keeps coffee hot, for every budget.
See the picks →Gifts for Coffee Lovers (That Coffee Snobs Actually Want)
The best gifts for coffee lovers - from a precision pour-over kettle to a mug that never goes cold. Hand-picked, honest picks for every budget.
See the picks →Cool Tech Gifts People Actually Want
The gadgets worth gifting this year - headphones, drones, retro builds and clever everyday tech.
See the picks →Got your number? Find the gift.
Now match it to something they'll love - browse by who it's for, by occasion, or let the Gift Finder match your budget to real picks.
Questions people ask
It depends on two things: the occasion and how close you are to the person. As a rough guide, a coworker's birthday runs $15-25, a close friend's $35-60, a wedding for a friend $75-175, and a new-baby gift $30-85. Use the calculator above for your exact combination - it gives a typical range, not a rule.
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